Table of Contents

I.Overview
Introduction
What is a Crisis
IIThe Crisis Team
Pro-active planning
Crisis Management
Crisis Team Responsibilities
Crisis Team Coordinator
III.Crisis Response
Crisis Spokesperson
Statements
Statement Coordinator
Sample Statement
Proactive Notification of the Media
Media List
Press Kit
Specialist/Spokesperson Data Base
Spokesperson Guideline
Crisis Response Procedure
IV.Media Response
Telephone Inquiry Response
Sample Media Log
Media Relations Guidelines
Understanding the Media
AAOS Department of Public Education and Media Relations